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Strengthen Your PR
Why the Media Just Isn’t That Into You
By
Michael Shepherd
|
May 6, 2020
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Finding Your Way Through Today’s Newspaper Jungle
By
Michael Shepherd
|
Feb 28, 2020
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How the Multiplier Effect Works in PR
By
Michael Shepherd
|
Feb 14, 2020
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Brand Value: Buy It or Earn It?
By
Michael Shepherd
|
Jan 22, 2020
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The Question That Makes Every Communicator Squirm
By
Michael Shepherd
|
Dec 18, 2019
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Working with Journalists – How to Get Your First Pitch Read
By
Michael Shepherd
|
Jun 22, 2018
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A PR Primer for Agency Rookies
By
Michael Shepherd
|
Oct 8, 2017
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How Your PR Skills Are Being Re-Packaged and Sold by Ad Pros
By
Michael Shepherd
|
Mar 6, 2016
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